In "Equation of Excellence," expect the unexpected – from discussing the 'sine' of great branding to calculating the 'tangent' of market trends. This isn't your standard marketing talk; it's a blend of number crunching, trendsetting, and, of course, sneaker strutting. Tune in to unravel the formula of success in the digital marketplace, one hilarious equation at a time!

Hosted by the ever-enthusiastic Rabah Rahil, each episode promises a deep dive into the dynamic world of Shopify, DTC, and marketing.

Brought to you by Fermat Commerce.

Latest Episodes

EP014: Eric Seufert | Invest, Analyst & Founder MobileDev Memo

GuestEric Seufert is an independent analyst, investor, and proprietor of the Mobile Dev Memo newsletter and podcast. He is a leading expert on mobile marketing, advert...

EP013: Simran Sandu | Host of Our Future Podcast

SummaryThe conversation explores the use of AI in content creation and the impact on creativity and authenticity. The hosts discuss the challenges and benefits of shor...

EP012: Drew Fallon | Founder & CEO | Iris

SummaryDrew Fallon, a former finance professional turned DTC entrepreneur, shares his journey from banking to e-commerce. He discusses the success of Mad Rabbit Tattoo...

[Special Episode] EP011: Wisdom and Witticisms

In the world of marketing, much like gambling, we take calculated risks. We strategize, we forecast, and we adjust. Today on Decoded, we'll look beyond numbers and wag...

[Special Episode] EP010: Polymaths and Philosophers

Gottfried Wilhelm Leibniz was much more than Isaac Newton's rival. He was a polymath who dabbled in everything from music to metaphysics and embodied the spirit of tru...

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